Follow us on YouTube Follow us on Twitter Follow us on Linked in Follow us on Facebook Follow us on Google Plus Follow us on Instagram
Home

Workshop 2

Workshops are FREE to attend for both Conference Delegates and Exhibition Only Visitors.
Please register your interest by ticking the workshop boxes on the online registration form
when you register for the event.
     
TIME: 11.20
     
 
.
WORKSHOP 2
Selling Sustainability – Sustainability is going mainstream and retailers now need to communicate their sustainability and CSR work to consumers and employees as well as NGOs, the media and investors.

     
 

Sustainability is going mainstream and retailers now need to communicate their sustainability and CSR work to consumers and employees as well as NGOs, the media and investors. Digital media lies at the heart of this communication strategy, providing companies that have a sustainability story to tell with the tools and platforms to engage audiences and raise awareness on a wide-scale level. This workshop draws on industry-leading analysis of how 450 global companies to help you deliver creative and authentic sustainability communication. By attending you will learn how sustainability leaders like Unilever, Nike, Levi’s, Sainsbury’s and Coca-Cola create effective social media storytelling campaigns for consumer audiences.

 

 
SPEAKER
Matthew Yeomans, Founder, Sustainly
Matthew Yeomans is the founder of Sustainly, a media business that provides a bridge between the world of sustainability and marketing. Matthew is the author of the Social Media Sustainability Index and, as a consultant, has provided editorial strategy to clients including Nike, HSBC, P&G and PwC.
     
   
   
     
 
     
 
     
 
Delegate Bags Sponsor Digital Signage Sponsor Post Event Party Sponsors Trade Partners
Trusted Shops Inurface Media
Registration & Badge Sponsor Programme Sponsor Coffee Stations Sponsors Notebook Sponsor
Plentymarkets Route Genie BEE Be Excelent Inpost height=

Internet Retailing Magazine is published bimonthly and takes a commercial, robust and uncompromising view of the developments, trends, issues.

Join eSeller to enjoy weekly insight direct to your inbox and get free access to apps, guides and our exclusive ebook series of short reads on smart subjects to help you sell more.